Give your students the tools to confidently categorise media audiences with this 2-for-1 printable resource pack, perfect for GCSE Media Studies and suitable for A-Level too!

• This set includes two audience profiling worksheets:

• Create Your Own Audience - Ideal for coursework or production tasks where students need to define a target audience for their own media product.

• Analyse a Media Text’s Audience - Helps students break down who a media product is aimed at, using structured prompts for class or homework analysis.

• Both handouts guide learners through demographics, psychographics and media habits, with simple, student-friendly definitions of key psychographic types like Mainstreamer, Aspirer, Reformer and more.

Students will:

• Identify core demographic traits (age, gender, class, ethnicity, etc)

• Explore psychographic profiles using easy reference prompts

• Reflect on media behaviours and preferences

• Create or analyse a mini audience profile

• Black-and-white format – easy to photocopy or print

• Perfect for individual, group or revision work

• Designed for GCSE, but equally useful for A-Level analysis and coursework support

• Fits all specifications

What’s included:

• 2 x A4 PDF printable worksheets

• Versatile and curriculum-aligned

• Use throughout the course or as targeted support during coursework and exam prep