Give your students the tools to confidently categorise media audiences with this 2-for-1 printable resource pack, perfect for GCSE Media Studies and suitable for A-Level too!
 
This set includes two audience profiling worksheets:
Create Your Own Audience - Ideal for coursework or production tasks where students need to define a target audience for their own media product.
Analyse a Media Text’s Audience - Helps students break down who a media product is aimed at, using structured prompts for class or homework analysis.
Both handouts guide learners through demographics, psychographics and media habits, with simple, student-friendly definitions of key psychographic types like Mainstreamer, Aspirer, Reformer and more.
 
Students will:
Identify core demographic traits (age, gender, class, ethnicity, etc)
Explore psychographic profiles using easy reference prompts
Reflect on media behaviours and preferences
Create or analyse a mini audience profile
Black-and-white format – easy to photocopy or print
Perfect for individual, group or revision work
Designed for GCSE, but equally useful for A-Level analysis and coursework support
Fits all specifications
 
What’s included:
2 x A4 PDF printable worksheets
Versatile and curriculum-aligned
Use throughout the course or as targeted support during coursework and exam prep